Digital Business Executive Master
Digital Business Executive Master
Déjanos tus datos para facilitarte toda la información del programa
Español/Inglés
Blended
400h
Octubre 2024
Solicita
información
información
Digital Business Executive Master
Español/Inglés
Blended
400h
Octubre 2024
Lidera la digitalización de tu compañía y conecta con expertos del MIT
Conecta con las mentes más brillantes del mundo con el único Executive Master de España diseñado en colaboración con la escuela de negocios del MIT.
Este Executive Master te prepara para identificar oportunidades y desarrollar soluciones innovadoras y sostenibles en Digital Commerce, Artificial Intelligence e Internet of Things, con las que liderar los retos del mercado actual y futuro.
Tendrás la oportunidad de aprender con profesores expertos en activo de las mejores empresas de España y líderes mundiales del Massachusetts Institute of Technology (MIT).
El Executive Master está formado por 5 módulos que se pueden cursar de forma independiente o en simultáneo: Digital Commerce, Data Strategy, Exponential Technologies, Innovability y MIT Management & Leadership.
¿Por qué el
Digital Business
Executive Master?
Digital Business
Executive Master?
Único en el mundo
Contiene 2 Executive Programs únicos en el mundo:
- Management & Leadership Executive Program: diseñado a medida junto a expertos del MIT.
- Innovability Executive Program: realizado en colaboración con Enel.
El MIT te reconoce
Obtendrás 4 Executive Education Units (EEUs) de la escuela de negocios del MIT, que contarán para el certificado ACE y el equivalente a 1 curso electivo para obtener un Certificado Ejecutivo.
¿Qué te ofrece este máster?
¿Qué te ofrece este máster?
Una oportunidad única
Exclusividad
Fórmate en el ecosistema más tecnológico del mundo
100% Práctica, 0% Postureo
Learning by doing
Aprende creando y experimentando con casos de uso reales.
Conecta con líderes mundiales
Networking
Conecta con las mentes más brillantes del mundo
Executive Program
Data Strategy
The Data Opportunity
The Data Opportunity
Data & AI Fundamentals
Data Science Fundamentals
Data Driven Companies
Algorithm Driven Companies
Masterclass: “Meet a Data company”
Data Science Fundamentals
Data Driven Companies
Algorithm Driven Companies
Masterclass: “Meet a Data company”
Data Science
Data Science
The importance of data preprocessing
Predictive analytics
Machine learning
Data storytelling
Blockchain
Deep Learning
Computer vision
NLP
State-of-the-art of AI
Predictive analytics
Machine learning
Data storytelling
Blockchain
Deep Learning
Computer vision
NLP
State-of-the-art of AI
Data Strategy
Data Strategy
Databases
Data Strategies in Data Driven Companies
Business analytics
Cloud computing & databases
Data Governance
Big data
Data ethics and compliance
Data Strategies in Data Driven Companies
Business analytics
Cloud computing & databases
Data Governance
Big data
Data ethics and compliance
Creating value in Data & AI
Creating value in Data & AI
Digital mastery Framework: Digital
and leadership skills
Digital Business Models Fundamentals
Business and Revenue Models
Overview of AI applications to businesses
Final Project
and leadership skills
Digital Business Models Fundamentals
Business and Revenue Models
Overview of AI applications to businesses
Final Project
Executive Program
Data Strategy
The Data Opportunity
The Data Opportunity
Data & AI Fundamentals
Data Science Fundamentals
Data Driven Companies
Algorithm Driven Companies
Masterclass: “Meet a Data company”
Data Science Fundamentals
Data Driven Companies
Algorithm Driven Companies
Masterclass: “Meet a Data company”
Data Science
Data Science
The importance of data preprocessing
Predictive analytics
Machine learning
Data storytelling
Blockchain
Deep Learning
Computer vision
NLP
State-of-the-art of AI
Predictive analytics
Machine learning
Data storytelling
Blockchain
Deep Learning
Computer vision
NLP
State-of-the-art of AI
Data Strategy
Data Strategy
Databases
Data Strategies in Data Driven Companies
Business analytics
Cloud computing & databases
Data Governance
Big data
Data ethics and compliance
Data Strategies in Data Driven Companies
Business analytics
Cloud computing & databases
Data Governance
Big data
Data ethics and compliance
Creating value in Data & AI
Creating value in Data & AI
Digital mastery Framework: Digital
and leadership skills
Digital Business Models Fundamentals
Business and Revenue Models
Overview of AI applications to businesses
Final Project
and leadership skills
Digital Business Models Fundamentals
Business and Revenue Models
Overview of AI applications to businesses
Final Project
Executive Program
Digital Commerce
Digital Commerce Fundamentals
Digital Commerce Fundamentals
Introduction
eCommerce vs Digital Commerce
Digital Mastery Framework
Digital Business Models Fundamentals
Data Strategies in Data Driven Companies
Digital Marketing Fundamentals
eCommerce vs Digital Commerce
Digital Mastery Framework
Digital Business Models Fundamentals
Data Strategies in Data Driven Companies
Digital Marketing Fundamentals
Digital Commerce Platforms
Digital Commerce Platforms
Digital Business Platforms
Digital Commerce Platforms I
Digital Commerce Platforms II
Masterclass on Marketplaces: The case of Miravia
B2B Platforms
Digital Commerce Platforms I
Digital Commerce Platforms II
Masterclass on Marketplaces: The case of Miravia
B2B Platforms
Digital Commerce Corporate Strategies
Digital Commerce Corporate Strategies
Finance in Digital Commerce
D2C as a strategic tool
Amazon Digital Commerce strategies
eBusiness and Culture & Leadership
Supply Chain in Digital Commerce
Digital Marketing Strategy in Digital Commerce
D2C as a strategic tool
Amazon Digital Commerce strategies
eBusiness and Culture & Leadership
Supply Chain in Digital Commerce
Digital Marketing Strategy in Digital Commerce
Put Digital Commerce into action
Put Digital Commerce into action
Masterclass on eCommerce en Brick&Clicks: Caso El Corte Inglés
Digital retail insights
Retail Media for brands. The new big thing
How to create traffic in digital platforms: full funnel strategy
New digital technologies in Digital Commerce
Masterclass on Digital Marketing: The case of McDonalds
The Future of eBusiness
Final Project
Digital retail insights
Retail Media for brands. The new big thing
How to create traffic in digital platforms: full funnel strategy
New digital technologies in Digital Commerce
Masterclass on Digital Marketing: The case of McDonalds
The Future of eBusiness
Final Project
Executive Program
Digital Commerce
Digital Commerce Fundamentals
Digital Commerce Fundamentals
Introduction
eCommerce vs Digital Commerce
Digital Mastery Framework
Digital Business Models Fundamentals
Data Strategies in Data Driven Companies
Digital Marketing Fundamentals
eCommerce vs Digital Commerce
Digital Mastery Framework
Digital Business Models Fundamentals
Data Strategies in Data Driven Companies
Digital Marketing Fundamentals
Digital Commerce Platforms
Digital Commerce Platforms
Digital Business Platforms
Digital Commerce Platforms I
Digital Commerce Platforms II
Masterclass on Marketplaces: The case of Miravia
B2B Platforms
Digital Commerce Platforms I
Digital Commerce Platforms II
Masterclass on Marketplaces: The case of Miravia
B2B Platforms
Digital Commerce Corporate Strategies
Digital Commerce Corporate Strategies
Finance in Digital Commerce
D2C as a strategic tool
Amazon Digital Commerce strategies
eBusiness and Culture & Leadership
Supply Chain in Digital Commerce
Digital Marketing Strategy in Digital Commerce
D2C as a strategic tool
Amazon Digital Commerce strategies
eBusiness and Culture & Leadership
Supply Chain in Digital Commerce
Digital Marketing Strategy in Digital Commerce
Put Digital Commerce into action
Put Digital Commerce into action
Masterclass on eCommerce en Brick&Clicks: Caso El Corte Inglés
Digital retail insights
Retail Media for brands. The new big thing
How to create traffic in digital platforms: full funnel strategy
New digital technologies in Digital Commerce
Masterclass on Digital Marketing: The case of McDonalds
The Future of eBusiness
Final Project
Digital retail insights
Retail Media for brands. The new big thing
How to create traffic in digital platforms: full funnel strategy
New digital technologies in Digital Commerce
Masterclass on Digital Marketing: The case of McDonalds
The Future of eBusiness
Final Project
Executive Program
Exponential Technologies
Internet of Things
Internet of Things
Discovering IoT
IOT Industry & Actors
Protocols - Connectivity - Gateways
Practice: Things-Prototyping
Smart Cities
Masterclass
IOT Industry & Actors
Protocols - Connectivity - Gateways
Practice: Things-Prototyping
Smart Cities
Masterclass
Exponential Technologies
Exponential Technologies
Health Tech
Robotics
Blockchain
Quantum Computing
Metaverse: AR/VR Technologies
Cybersecurity
Nanotechnology
Additive Manufacturing
Edge Computing
Robotics
Blockchain
Quantum Computing
Metaverse: AR/VR Technologies
Cybersecurity
Nanotechnology
Additive Manufacturing
Edge Computing
Data
Data
Data Science Fundamentals
Business analytics
AI Fundamentals
Generative AI
Cloud Platforms
Business analytics
AI Fundamentals
Generative AI
Cloud Platforms
Applications and business models
Applications and business models
Digital mastery Framework
Digital Business Platforms
Business and Revenue Models
Exponential business models
Final Project
Digital Business Platforms
Business and Revenue Models
Exponential business models
Final Project
Executive Program
Exponential Technologies
Internet of Things
Internet of Things
Discovering IoT
IOT Industry & Actors
Protocols - Connectivity - Gateways
Practice: Things-Prototyping
Smart Cities
Masterclass
IOT Industry & Actors
Protocols - Connectivity - Gateways
Practice: Things-Prototyping
Smart Cities
Masterclass
Exponential Technologies
Exponential Technologies
Health Tech
Robotics
Blockchain
Quantum Computing
Metaverse: AR/VR Technologies
Cybersecurity
Nanotechnology
Additive Manufacturing
Edge Computing
Robotics
Blockchain
Quantum Computing
Metaverse: AR/VR Technologies
Cybersecurity
Nanotechnology
Additive Manufacturing
Edge Computing
Data
Data
Data Science Fundamentals
Business analytics
AI Fundamentals
Generative AI
Cloud Platforms
Business analytics
AI Fundamentals
Generative AI
Cloud Platforms
Applications and business models
Applications and business models
Digital mastery Framework
Digital Business Platforms
Business and Revenue Models
Exponential business models
Final Project
Digital Business Platforms
Business and Revenue Models
Exponential business models
Final Project
Executive Program
Innovability
Innovation
Innovation
Introduction
Understanding innovation landscape
Creating an innovation culture
Masterclass: “Open innovation collaboration framework at Enel”
Breakthrough innovation
Open innovation venture building framework
Innovation business models
Innovation metrics
Understanding innovation landscape
Creating an innovation culture
Masterclass: “Open innovation collaboration framework at Enel”
Breakthrough innovation
Open innovation venture building framework
Innovation business models
Innovation metrics
Sustainability
Sustainability
Sustainability in business and society
Masterclass: Clarity.ai sustainability metrics
CleanTech: sustainable energy for the future
New sustainable materials
Circular Economy
Life cycle assessment in business models
Sustainability Climate Change
Workshop: Climate Change Simulator
Masterclass: Clarity.ai sustainability metrics
CleanTech: sustainable energy for the future
New sustainable materials
Circular Economy
Life cycle assessment in business models
Sustainability Climate Change
Workshop: Climate Change Simulator
Design
Design
Design Fundamentals
Creativity
Design Driven Innovation
Service Design
IDEA Design
Biomimesis
Creativity
Design Driven Innovation
Service Design
IDEA Design
Biomimesis
Execution
Execution
Principle of Execution
From Zero to One
Scale Sustainable Innovation
Masterclass: Uber execution way
Final Project
From Zero to One
Scale Sustainable Innovation
Masterclass: Uber execution way
Final Project
Executive Program
Innovability
Innovation
Innovation
Introduction
Understanding innovation landscape
Creating an innovation culture
Masterclass: “Open innovation collaboration framework at Enel”
Breakthrough innovation
Open innovation venture building framework
Innovation business models
Innovation metrics
Understanding innovation landscape
Creating an innovation culture
Masterclass: “Open innovation collaboration framework at Enel”
Breakthrough innovation
Open innovation venture building framework
Innovation business models
Innovation metrics
Sustainability
Sustainability
Sustainability in business and society
Masterclass: Clarity.ai sustainability metrics
CleanTech: sustainable energy for the future
New sustainable materials
Circular Economy
Life cycle assessment in business models
Sustainability Climate Change
Workshop: Climate Change Simulator
Masterclass: Clarity.ai sustainability metrics
CleanTech: sustainable energy for the future
New sustainable materials
Circular Economy
Life cycle assessment in business models
Sustainability Climate Change
Workshop: Climate Change Simulator
Design
Design
Design Fundamentals
Creativity
Design Driven Innovation
Service Design
IDEA Design
Biomimesis
Creativity
Design Driven Innovation
Service Design
IDEA Design
Biomimesis
Execution
Execution
Principle of Execution
From Zero to One
Scale Sustainable Innovation
Masterclass: Uber execution way
Final Project
From Zero to One
Scale Sustainable Innovation
Masterclass: Uber execution way
Final Project
MIT Executive Program - contenido sujeto a cambio
Management & Leadership
DAY 1: Business Dynamics
DAY 1: Business Dynamics
Unleash the power of MIT's System Dynamics approach to tackle persistent problems. Gain specialized training in modeling and analyzing complex systems, mastering the dynamics of organizations and socio-economic systems.
DAY 2: Navigating Change
DAY 2: Navigating Change
Acquire vital skills and knowledge to effectively lead and manage organizational change. Benefit from cutting-edge research and real-world case studies, empowering you to drive successful transformations in diverse contexts.
DAY 3: Leadership by design: Innovation Process and Culture
DAY 3: Leadership by design: Innovation Process and Culture
Develop skills in strategic guidance and hands-on prototyping to drive successful organizational change. Benefit from the best practices of top design schools and MIT's renowned systematic and analytical methods.
DAY 4: The world of the future: macroeconomics for executives
DAY 4: The world of the future: macroeconomics for executives
Gain real-time interaction with faculty and global peers to make informed business decisions in a global market. Explore international monetary policy, interdependent economies, central bank dynamics and crisis responses.
DAY 5: MIT & Harvard Experience
DAY 5: MIT & Harvard Experience
Live the authentic MIT experience, with exclusive visits to its innovation and entrepreneurship centers.
MIT Executive Program - contenido sujeto a cambio
Management & Leadership
DAY 1: Business Dynamics
DAY 1: Business Dynamics
Unleash the power of MIT's System Dynamics approach to tackle persistent problems. Gain specialized training in modeling and analyzing complex systems, mastering the dynamics of organizations and socio-economic systems.
DAY 2: Navigating Change
DAY 2: Navigating Change
Acquire vital skills and knowledge to effectively lead and manage organizational change. Benefit from cutting-edge research and real-world case studies, empowering you to drive successful transformations in diverse contexts.
DAY 3: Leadership by design: Innovation Process and Culture
DAY 3: Leadership by design: Innovation Process and Culture
Develop skills in strategic guidance and hands-on prototyping to drive successful organizational change. Benefit from the best practices of top design schools and MIT's renowned systematic and analytical methods.
DAY 4: The world of the future: macroeconomics for executives
DAY 4: The world of the future: macroeconomics for executives
Gain real-time interaction with faculty and global peers to make informed business decisions in a global market. Explore international monetary policy, interdependent economies, central bank dynamics and crisis responses.
DAY 5: MIT & Harvard Experience
DAY 5: MIT & Harvard Experience
Live the authentic MIT experience, with exclusive visits to its innovation and entrepreneurship centers.
Perfil del alumno
Son profesionales con más de 10 años de experiencia laboral en cargos de dirección de grandes empresas como L’Oréal, P&G, Heineken, Mondelēz, Vodafone o Repsol. Buscan ampliar sus conocimientos de una forma práctica y rápida en las últimas tendencias tecnológicas, incluyendo IA, Data, Innovación, Sostenibilidad, Comercio Digital, IoT, entre otras, desde una perspectiva de negocio para poder liderar proyectos revolucionarios dentro de sus compañías.
Adrián De La Iglesia
Innovation Project Manager
Pablo Pérez
Head of Market Insights
Alberto Rodríguez
Presidente
Álvaro Zornoza
IoT & Robotics Engineer R+D
Jose Antonio Ondivela
Smart Cities Solutions Director
Alvaro Montero
Co-Founder
Ana Belén Rueda
Data Science Projects Director
Diego García
CEO
Fabiola Pérez
CEO
Ver todos
Fórmate con profesionales de compañías líderes y expertos del MIT
Adrián De La Iglesia
Innovation Project Manager
Pablo Pérez
Head of Market Insights
Alberto Rodríguez
Presidente
Álvaro Zornoza
IoT & Robotics Engineer R+D
Jose Antonio Ondivela
Smart Cities Solutions Director
Alvaro Montero
Co-Founder
Ana Belén Rueda
Data Science Projects Director
Diego García
CEO
Fabiola Pérez
CEO
Ernesto Barroso
Business Venturing
Andrés Escribano
IoT Global Business Director
Andrés Haddad
CEO
Amaya Carriba
Data Management
Fernando Aparicio
Director
Jordi Fernández
Head of Digital Commerce & Omnichannel
Jorge Artieda
Digital Innovation Manager
Sven Schaffrath
Head of Marketplace
Daniel Andrés
Data & Analytics Manager
Victor De La Fuente
Digital Commerce Strategy
Jorge Muñoz
Head of Marketing & Digital Advertising
Miguel Carpio
Director of Mobility Analytics
Miguel García
Team Lead Software Engineer
Alberto Rey
Global Infrastructure & IT operations
Gustavo López
Ex Chief Supply Chain Officer
Ricardo Pabón
Head of Marketing
Fernando Sandoval
Head of Innovation Hub Europe
Raimundo Burguera
Co-Founder
Juan Galiardo
Global Head of Markets
Daniel Muñoz
Executive Partner
David Cristóbal
Solutions Engineering Manager
David Gordo
CEO & PhD
Guillem Sanz
Founder
Javier Pijoan
CEO
Victor Gallego
CEO
Juan José Beunza
Director Machine Learning Health
Patricia García
Quantum, Data & AI Domain Leader
Carlos Picazo
Co Founder, Strategy & Finance Leader
J. Bradley Morrison
Professor. Leaders for Global Operations Program
Roberto Rigobon
Professor. Management & Applied Economics
Roberto Fernández
Professor. Management, Work & Organization Studies
Matthew S. Kressy
Professor. Integrated Design & Management
Hazhir Rahmandad
Professor. Management Science & System Dynamics
Deborah L. Ancona
Professor. Management & Organizations Studies
John D. Sterman
Professor. Management, System Dynamics & Engineering Systems
Fórmate con profesionales de compañías líderes y expertos del MIT
Adrián De La Iglesia
Innovation Project Manager
Pablo Pérez
Head of Market Insights
Alberto Rodríguez
Presidente
Álvaro Zornoza
IoT & Robotics Engineer R+D
Jose Antonio Ondivela
Smart Cities Solutions Director
Alvaro Montero
Co-Founder
Ana Belén Rueda
Data Science Projects Director
Diego García
CEO
Fabiola Pérez
CEO
Ernesto Barroso
Business Venturing
Andrés Escribano
IoT Global Business Director
Andrés Haddad
CEO
Amaya Carriba
Data Management
Fernando Aparicio
Director
Jordi Fernández
Head of Digital Commerce & Omnichannel
Jorge Artieda
Digital Innovation Manager
Sven Schaffrath
Head of Marketplace
Daniel Andrés
Data & Analytics Manager
Victor De La Fuente
Digital Commerce Strategy
Jorge Muñoz
Head of Marketing & Digital Advertising
Miguel Carpio
Director of Mobility Analytics
Miguel García
Team Lead Software Engineer
Alberto Rey
Global Infrastructure & IT operations
Gustavo López
Ex Chief Supply Chain Officer
Ricardo Pabón
Head of Marketing
Fernando Sandoval
Head of Innovation Hub Europe
Raimundo Burguera
Co-Founder
Juan Galiardo
Global Head of Markets
Daniel Muñoz
Executive Partner
David Cristóbal
Solutions Engineering Manager
David Gordo
CEO & PhD
Guillem Sanz
Founder
Javier Pijoan
CEO
Victor Gallego
CEO
Juan José Beunza
Director Machine Learning Health
Patricia García
Quantum, Data & AI Domain Leader
Carlos Picazo
Co Founder, Strategy & Finance Leader
J. Bradley Morrison
Professor. Leaders for Global Operations Program
Roberto Rigobon
Professor. Management & Applied Economics
Roberto Fernández
Professor. Management, Work & Organization Studies
Matthew S. Kressy
Professor. Integrated Design & Management
Hazhir Rahmandad
Professor. Management Science & System Dynamics
Deborah L. Ancona
Professor. Management & Organizations Studies
John D. Sterman
Professor. Management, System Dynamics & Engineering Systems
Próxima
convocatoria
convocatoria
Fecha inicio
Octubre
2024
2024
Horario
Lunes a Jueves
18:30 - 22:30
18:30 - 22:30
Duración
4.5 - 18 meses
400 horas
400 horas
Plaza
25 personas
Está a 3 pasos de convertirte en un experto en Digital Business
Está a 3 pasos de convertirte en un experto en Digital Business
Paso 1
Envía tu CV
Déjanos conocer tu perfil para confirmar que este es el curso que necesitas
Paso 2
Entrevista
Es la oportunidad de poder conocernos y aclarar todas las dudas que tengas
Paso 3
Admisión
Nuestro comité de admisiones valorará tu candidatura y motivación
Solicita más información aquí
Seleccione país
Seleccione país
